http://blog.komosion.com/marketing/bringing-old-world-know-how-to-new-media/ Wed, 13 Oct 2010 21:10:59 +0000 hourly 1 http://wordpress.org/?v=3.1 http://blog.komosion.com/marketing/bringing-old-world-know-how-to-new-media/comment-page-1/#comment-1385 Scott Stacey Wed, 28 Jul 2010 00:15:31 +0000 http://blog.komosion.com/?p=184#comment-1385 Digital marketing - in general - has the ability deliver measurable results on all platforms. That forms the basis of my expectations when dealing with a potential partner. Further, that ability should allow customers to demand explanation and justification of expenditure in terms of positive ROAS and ROI - Even for items that can be viewed as table stakes. What has impressed me about Komosion and its approach is the capability and interest in delivering to that expectation. Digital marketing – in general – has the ability deliver measurable results on all platforms. That forms the basis of my expectations when dealing with a potential partner. Further, that ability should allow customers to demand explanation and justification of expenditure in terms of positive ROAS and ROI – Even for items that can be viewed as table stakes. What has impressed me about Komosion and its approach is the capability and interest in delivering to that expectation.

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